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Solaseed Air :: The Japanese re-branded airline

Airline Brand NewsPosted by The Blog Owner Thu, June 09, 2011 21:38:10
Miyazaki-based low-cost airline Skynet Solaseed Air with effect from 1st July coinciding with the delivery of its first Boeing B737-800 aircraft.
The new Boeing B737-800 to form its latest fleet, will start flying with the newly introduced all white with pistachio green colors livery on the Miyazaki – Tokyo Haneda route. Along with the revamp of the brand name, both cabin attendants and ground handling staffs will also be given new uniforms bearing the same theme.

The company hopes that with the new adopted brand image it will help in its bid to increase recognition. The word Solaseed is taken from the Japanese word “Sora” meaning Sky, and seed meaning seeds, which gives the meaning of ‘‘scattering seeds of smile from the sky,’’

However the company has chosen to retain the existing 3-letter airline code “SNA”, and does not rule out the possibility of changing it at a later time. A new official website has also been launched (http://www.solaseedair.jp/). Skynet Asia Airways enters into service approximately 9 years ago in July 2002 and mainly operates services between Miyazaki/Kumamoto/Nagasaki/Kagoshima/Oita and Tokyo Haneda. It was formerly Pan Asia Airlines. It launched services as the fourth new airline after the airline industry market deregulation in 1998. Source: TokyoTomo

© Info graphic by SNA. First Solaseed Air Boeing 737-800 pictured by Rick Schlamp




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